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Predicting The Next Best Action In Patient Engagement

Predicting The Next Best Action In Patient Engagement

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Improving patient experience through disease awareness, seamless access to care, and personalized onboarding
The application of digital innovation and the use of AI are setting new norms in the early diagnosis and treatment. Understanding patients’ journey can aid in identifying patients’ behaviors and patterns to develop personas and in turn predict the “next best actions.” This improves patients’ engagement and allows monitoring behavioral change leading to improved adherence. 

It is essential to build a personalized approach for reaching out to patients through their preferred channel and content. Measuring each patient’s underlying self-management ability and adopting assistance and care plans using the activation level would improve their confidence over time.

From this session, you will learn,

  • How to identify patients’ behaviors and develop personas to predict the “next best actions”? 
  • How can an integrated care setting be successful in promoting medication adherence?
  • How to leverage AI, automation, and other emerging technologies to improve patient and caregiver engagement?
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