What we offer
Suite of solutions leveraging analytics and insights on HCP behaviors to drive personalized omnichannel engagement
Who is it for
Analytics, digital and commercial operations, commercial excellence, brand marketing, content operations
Why it’s important
Utilize rich customer and channel interaction data
Better utilization of campaigns and channels for higher ROI
Tighter sales and marketing collaboration
How we deliver
Process
We understand your current state and maturity across all the channels you use, and help you identify and define the building blocks for scaled omnichannel journey.
We use pre-built data models, algorithms, and technology to identify appropriate customers, target based on their potential to prescribe, relevance to the brand, adoption, etc. and recommend curated omnichannel engagement plans.
Featured Technology
What makes us different
Scoring models to recommend preferred channels
Content analytics and framework for personalized messaging
Accelerators and technology for faster personalization
25
Discovery and roadmap assessments globally
50
Market mix and dynamic call plans delivered
100
Brands across therapeutic areas
Resources
Capabilities
NEXT HCP Journey Optimization, NEXT Forecasting
