Omnichannel Marketing Operations
Transform campaign and technology operations with measurable impact
What we offer
Scale commercial operations with adaptable omnichannel content, comprehensive campaign management and technology expertise to create outstanding customer experiences
Who is it for
Heads of Commercial Operations, Marketing Operations, Commercial IT, Brand Marketeers, Product Managers, and Multichannel Marketing Leads
Why it’s important
Go to market faster with reduced approval time
More content and campaigns with hyper-efficient processes
Scalable across geographies with centralized operating model
How we deliver
Process
We begin with defining and designing an operational model. The focus is omnichannel customer experience with emphasis on customer engagement and a measurement framework. We also develop a market rollout plan with comprehensive change management, training and hyper-care; all based on proven industry experience.
In the setup phase of your omnichannel operations, we onboard brand teams, localize content followed by configuring channels and integrating relevant technologies. This leads to the content management framework setup (Governance, Processes, Taxonomy) along with Reporting & Analytics Framework.
The next stage is where your omnichannel operations mature, and we begin transcreation of assets and campaigns powered by insights. We achieve content personalization at scale by implementing automated modular content and drive a 360-degree omnichannel engagement.
Featured Technology
What makes us different
Technology first approach towards all processes
Deliver omnichannel campaigns globally
Codified best practices to drive efficiencies at scale
Resources
